In November of 2014, co-founders Gordon Middleton and Christian Shaw embarked on a 240-mile expedition along the Erie Canal. They aimed to collect the first evidence of microbeads in inland waterways in the USA and garner attention to the NY Senate’s Microbead Ban Bill. They found more than just microbeads out there, as a unseasonal Polar Vortex pushed temperatures below zero in every state in the country (except Hawaii). This expedition exemplifies our commitment to this issue and our willingness to put our bodies and minds on the line the combat plastic pollution.
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